RABI (The Royal Agricultural Benevolent Institution) are 150 years old this year. We wouldn't say their old website was looking quite as old as that but it was in definite need of a redesign.

RABI wanted to pay homage to their history but also broaden their appeal to a younger audience - with a more modern look and feel. They wanted to be able to update the content themselves but without having to deploy a full blown CMS.

We took this all onboard and designed and developed a new site, launching it in just under 4 months. We devised a new fresh colour palette, bold striking imagery and gave RABI a site that could be updated easily by staff across the UK using Adobe Contribute.

The client was delighted with the end result and so it seems were their visitors with a significant increase in visits since the new site went live.

www.rabi.org.uk